The Bundeswehr’s communications team is optimizing its workflows with Newsmind Stories, the web-based editorial management system from Convit GmbH. The goal is to make the creation and distribution of high-quality content even more efficient and better coordinated — across all channels.
Modern journalism for diverse channels
The Bundeswehr’s communications team is responsible for a wide range of media formats. Their work spans the main website bundeswehr.de, the “Y” magazine, the internal platform “YNSIDE,” and social media channels such as YouTube and Instagram — as well as several podcasts. They also produce content for bmvg.de, the website of the German Federal Ministry of Defence.
With a team of 150 employees in Berlin, the editorial unit runs daily editorial meetings, plans publications, and ensures that all content is reviewed and published across the appropriate platforms. Alongside internal communication needs, they also manage public dialogue, for example through social media comments or citizen inquiries, and keep everything aligned.
©Bundeswehr / Andrea Bienert
Newsmind Stories: one central platform for all content work
To make these complex workflows more efficient, the Bundeswehr’s editorial team is now using Newsmind Stories. The system brings planning, content creation, approvals, and publication together in one digital workspace. This makes every step more transparent, easier to coordinate, and simpler for everyone involved.
Newsmind Stories also helps centralize audience interaction. This gives the team a clear view of incoming questions, comments, and reactions – and supports them in meeting their communication goals across all channels.
A strong team driving the implementation
The integration of Newsmind Stories into the Bundeswehr’s media network is being coordinated by our partner BFE Studio und Medien Systeme GmbH. As an internationally active system integrator, BFE operates the Bundeswehr’s media network and supported the editorial team in selecting the right system. Together, they chose Newsmind Stories.
Convit and BFE are now implementing the project together, integrating the software seamlessly into the Bundeswehr’s existing infrastructure. With the rollout of Newsmind Stories, a close collaboration begins, not only
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