Skip to main content

How editorial teams can use Automated Topic Spotting

When editors have to manually filter, contextualize and evaluate news and events in line with the editorial strategy, topic planning becomes a challenge with the constant flood of information. It raises the question of how this process can be made more efficient in the age of digitalization. One possible answer is “Automated Topic Spotting“.

What is Automated Topic Spotting?

Automated Topic Spotting is an AI-supported, automated process that enables editors to quickly keep track of new trends in a large number of incoming reports and find relevant topics – without manual research. This is made possible by advances in artificial intelligence (AI), especially generative AI.

Modern systems can not only monitor connected sources in real time – from internal feeds to agency reports or social media – but also analyze and pre-filter the collected messages and data. This is achieved through personalization based on the specific interests and preferences of certain target groups or even individual editors and according to defined criteria and search terms. The result: It automatically creates manageable and relevant subject areas for editorial teams and thus a clear overview of current information events.

How can Automated Topic Spotting be used in editorial offices?

Our CEO Jochen Schon explains this in detail in his article for (German only), including:

  • How media companies can use AI as a tool and deal more efficiently with the constant stream of information
  • What happens when automated, AI-supported topic spotting is seamlessly integrated into workflows
  • What the technology can already do – from monitoring to personalization
  • Where a collaborative synergy between editors and AI can lead
You want to see how such a system works?

Contact us for a demo or a non-binding personal chat.

By clicking on "Send" I confirm that I have received the privacy policy.

Jochen Schon

Founder of Convit

More interesting articles that you shouldn’t miss


Using AI technology for trends and topic spotting

How editorial teams can use Automated Topic Spotting When editors have to manually filter, contextualize…

Why technology is a driver of growth and helps to achieve goals

Growth and related key performance indicators are important for media companies. This is true for…
Redaktionsplan erstellen

How to create your 2024 media content calendar

Whether in corporate publishing or in journalistic editorial offices: Every team has certainly heard of…